We are pleased to announce that Per-Ola Forsberg has been appointed as the new CFO of Gedea since April 20th. Per-Ola holds a degree in business adminsitration from Lund University and has over 25 years of experience in the life science industry. His previous roles include CFO positions at Pharmiva AB, WntResearch AB, Idogen AB, LIDDS AB, Lund University Bioscience, and Probi AB. At Probi, he served as Vice President for the last two years, overseeing the company's business operations. Together with his wife Karin, Per-Ola also runs Rapidsrock, a show jumping stable where they breed and train horses at an international level.
-When working in life science, one has the privilege of taking products from development to the pharmacy shelf, improving health and quality of life for people, says Per-Ola Forsberg. I am always engaged in the company's operations and business development, not just accounting and financing. There are many factors that contribute to a company's value. Building a strong brand is extremely important, for example.
-What is known as femtech is very hot internationally, and I also find it to be an exciting area. Gedea is an interesting femtech company with great commercial potential. Annette Säfholm is doing a very good job with Gedea, and I look forward to working with her.
-Per-Ola Forsberg has solid experience in life science and in many aspects of the business; business development, financing, and production, to name a few. I am really looking forward to working with Per-Ola," says Annette Säfholm, CEO of Gedea.
